{"id":1913,"date":"2023-11-13T20:42:07","date_gmt":"2023-11-13T20:42:07","guid":{"rendered":"https:\/\/fluent.pt\/brandreveal\/estrategia\/"},"modified":"2024-01-12T13:54:45","modified_gmt":"2024-01-12T13:54:45","slug":"estrategia","status":"publish","type":"page","link":"https:\/\/brandreveal.net\/pt-pt\/estrategia\/","title":{"rendered":"Estrat\u00e9gia"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1913\" class=\"elementor elementor-1913 elementor-543\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35d52562 e-flex e-con-boxed e-con e-parent\" data-id=\"35d52562\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24a0b1c4 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"24a0b1c4\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Estrat\u00e9gia<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64ee3853 e-flex e-con-boxed e-con e-parent\" data-id=\"64ee3853\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-328ca0ac e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"328ca0ac\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInUp&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_delay&quot;:600}\">\n\t\t<div class=\"elementor-element elementor-element-6056c8b7 e-con-full e-flex e-con e-child\" data-id=\"6056c8b7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19712006 elementor-position-left elementor-mobile-position-left elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"19712006\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Layer_1\" width=\"49\" height=\"50\" viewBox=\"0 0 49 50\"><defs><style>.cls-1{fill:#181818;}<\/style><\/defs><path class=\"cls-1\" d=\"M0,50H28.94V16.66\"><\/path><path d=\"M20.06,50h28.94V16.66\"><\/path><path class=\"cls-1\" d=\"M0,33.33H28.94V0\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEstrat\u00e9gia de Portf\u00f3lio\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d37af93 elementor-widget elementor-widget-text-editor\" data-id=\"6d37af93\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><strong>A estrat\u00e9gia de portf\u00f3lio garante que suas marcas estejam alinhadas com as oportunidades presentes e futuras.<\/strong> <span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform ); word-spacing: var( --e-global-typography-text-word-spacing ); text-decoration: var( --e-global-typography-text-text-decoration );\">Identificamos consigo as oportunidades, inova\u00e7\u00f5es, prioridades e recursos para moldar o seu portf\u00f3lio e atingir uma ambi\u00e7\u00e3o coletiva.<\/span><\/div>\n<div><span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform ); word-spacing: var( --e-global-typography-text-word-spacing ); text-decoration: var( --e-global-typography-text-text-decoration );\"> <\/span><\/div>\n<div>\n<p>Nossa prepara\u00e7\u00e3o detalhada e envolvimentos das equipes permitem um planejamento bem informado por al\u00e9m das press\u00f5es di\u00e1rias.<\/p>\n<div>Cada estrat\u00e9gia de portf\u00f3lio que ajudamos a desemvolver serve como um mapa inspirador, com objetivos ambiciosos, recursos, pap\u00e9is e blocos de constru\u00e7\u00e3o bem identificados.<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6634c41 e-con-full e-flex e-con e-child\" data-id=\"6634c41\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21627206 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"21627206\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInUp&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_delay&quot;:300}\">\n\t\t<div class=\"elementor-element elementor-element-61be1621 e-con-full e-flex e-con e-child\" data-id=\"61be1621\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55074ee7 e-con-full e-flex e-con e-child\" data-id=\"55074ee7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-420be90a elementor-position-left elementor-mobile-position-left elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"420be90a\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 49 50\"><path d=\"M24.5 50a24.05 24.05 0 0 1-9.376-1.904 24.468 24.468 0 0 1-7.948-5.424 25.066 25.066 0 0 1-5.311-8.119A25.492 25.492 0 0 1 0 24.976h24.5V50Z\" fill=\"#181818\"><\/path><path d=\"M49 24.976c0 3.287-.634 6.54-1.865 9.577a25.066 25.066 0 0 1-5.311 8.119 24.467 24.467 0 0 1-7.948 5.424A24.05 24.05 0 0 1 24.5 50V24.976H49Z\"><\/path><path d=\"M24.5 25.024a24.05 24.05 0 0 1-9.376-1.904 24.468 24.468 0 0 1-7.948-5.424 25.066 25.066 0 0 1-5.311-8.12A25.492 25.492 0 0 1 0 0h24.5v25.024Z\" fill=\"#181818\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPosicionamento de Marca\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce7f686 elementor-widget elementor-widget-text-editor\" data-id=\"ce7f686\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><strong>O posicionamento de Marca define o que sua marca representa.<\/strong> Para expressar uma proposta envolvente, analisamos os elementos essenciais dos produtos e da marca, conectando-os \u00e0s necessidades e ocasi\u00f5es de consumo.<\/div>\n<div> <\/div>\n<div>Identificamos &#8220;insights&#8221; a partir de ocasi\u00f5es de consumo, constru\u00edmos plataformas com valores, personalidade, benef\u00edcios e elementos tangiveis de credibilidade. Cada plataforma de marca \u00e9 complementada por uma arquitetura de gama robusta, com pap\u00e9is claros para cada produto e extens\u00e3o de linha. <\/div>\n<div> <\/div>\n<div>Cada projeto de posicionamento proporciona uma vis\u00e3o e uma estrutura clara e inspiradora da marca. This in turn creates strong alignment and sharp activity briefs on which to benchmark proposals and build consistant offers. <\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-781faa02 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"781faa02\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInUp&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-695918a2 e-con-full e-flex e-con e-child\" data-id=\"695918a2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-598619af elementor-position-left elementor-mobile-position-left elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"598619af\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 49 50\"><path d=\"M16.332 16.667H0v16.666h16.332V16.667Z\" fill=\"#181818\"><\/path><path d=\"M32.667 16.667H16.335v16.666h16.332V16.667Z\"><\/path><path d=\"M49 0H32.668v16.667H49V0ZM32.667 33.333H16.335V50h16.332V33.333Z\" fill=\"#181818\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPlanos de Atividades\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58b5f5a7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"58b5f5a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><strong>O plano de marca define os pilares de crescimento e planos de atividades.<\/strong> Transformamos posicionamentos de marcas em estrat\u00e9gias de longo prazo em torno de uma ambi\u00e7\u00e3o compartilhada e prioridades anuais alinhadas com as din\u00e2micas de mercado. <\/div>\n<div> <\/div>\n<div>Gra\u00e7as a nossa experi\u00eancia em gest\u00e3o de equipes internacionais, criamos a din\u00e2mica colaborativa adequada para ideias impactantes e iniciativas s\u00f3lidas a n\u00edveis de mercados e funcionais.<\/div>\n<div> <\/div>\n<div>Cada projeto de Planejamento de Marca equipa suas equipes com uma ideia clara das oportunidades mais atraentes e alcan\u00e7\u00e1veis, bem como pap\u00e9is de mercado claros, independentemente do tamanho delas.<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e678a06 e-con-full e-flex e-con e-child\" data-id=\"6e678a06\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e740202 e-flex e-con-boxed e-con e-parent\" data-id=\"6e740202\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1feb24b3 e-con-full e-flex e-con e-child\" data-id=\"1feb24b3\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4fa37d83 e-con-full e-flex e-con e-child\" data-id=\"4fa37d83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35dac714 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"35dac714\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Revele o melhor das suas marcas.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-253d29e2 elementor-align-justify elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-button\" data-id=\"253d29e2\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:600}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/brandreveal.net\/pt-pt\/contato\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactar<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Estrat\u00e9gia de Portf\u00f3lio A estrat\u00e9gia de portf\u00f3lio garante que suas marcas estejam alinhadas com as oportunidades presentes e futuras. Identificamos consigo as oportunidades, inova\u00e7\u00f5es, prioridades e recursos para moldar o seu portf\u00f3lio e atingir uma ambi\u00e7\u00e3o coletiva. Nossa prepara\u00e7\u00e3o detalhada e envolvimentos das equipes permitem um planejamento bem informado por al\u00e9m das press\u00f5es di\u00e1rias. Cada [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"class_list":["post-1913","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/pages\/1913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/comments?post=1913"}],"version-history":[{"count":2,"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/pages\/1913\/revisions"}],"predecessor-version":[{"id":2224,"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/pages\/1913\/revisions\/2224"}],"wp:attachment":[{"href":"https:\/\/brandreveal.net\/pt-pt\/wp-json\/wp\/v2\/media?parent=1913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}